The Google+ Project – Is it the Facebook Killer ?

Recently Google unveiled its latest attempt to compete big time in the social networking space – The Google+ Project. Google+ is available only to a limited number of people inside Google itself for field testing. They are working it out to bring it out like a beta form and then when they feel its good enough, everyone will get a chance to know if this is going to be the Facebook Killer.
Read more...Schema.org – For making the open web rich and useful

People always understand what is there in a web page when they read it. But search engines spiders have limited capability in understanding what is available in a page when compared to human readers. To make it more easier for search engines to understand what is available in a web page Google, Bing and Yahoo came together to support a common markup format that webmasters and site owners can use to show their content to search engines in more meaningful way. And with that information, search engines can then display the search results of the marked up pages for users in a more richer and useful way.
Read more...Display Ads to become more Interactive and Targeted

Display Ads to become more interactive and targeted. That was the main point communicated during the keynote given by Neal Mohan, Vice President of Google Display Advertising Team. He said the following as projections for the year 2015.
Read more...Live transit updates in Google Maps.

Here is how Martha of Google Maps explains about this new feature.There are people who use public transit all the time. Public transit that is fast, green and convenient is loved by most of them. So when is it not so convenient? Like when a bus or train is delayed and you are left looking down the street wondering – when it will show up? So to make taking public transit easier, Google have added live departure timings and service hours to Google Maps for desktops and mobile.
Read more...Google +1 for Internet Marketing

Google rolled out the implementation of the +1 Button in their search results in March. The Google +1 Button shows up at the end of a search result of a webpage with the number of +1s that the page has got. There used to be a Google +1 button next to the search result title of the web page where people can +1 it. The Google +1 button is away for users to recommend the webpage for her/his network of friends and colleagues. So, when I search for something in Google, if one of my friends who is in my network did a +1 to a webpage, that particular webpage has a priority in showing up.
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